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Marketing & Advertising
Who is my customer? Why do they buy?
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Customer pain or priorities?
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In what channels does he market his product?
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What is our offering?
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What resources does he have?
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What are his assets/core competencies?
Product Functionality -----> Price
Lowest Price -----> Time Savings in use
Solution In-House -----> Outsourcing
Product Functionality -----> Fast Delivery
Availability ----> Wide Assortment
Understanding the customer


Customer priorities
WORKSHOPS
TeamPower
Working through Organizational Change
Supervising with Confidence
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